Why Decor Puzzles Are the Next Big Thing in North America

✨ A Quiet Revolution in Living Rooms

There’s a quiet revolution unfolding in living rooms and coffee corners across North America.
What was once a rainy-day hobby has become a design statement.

We’re talking about decor puzzles — frame-worthy, emotionally rich jigsaw puzzles that do more than pass the time.
They decorate. They connect. They tell stories.

🌿 A Tradition Born in the East

But this isn’t a passing trend.
In East Asia — especially Japan, South Korea, and China — turning puzzles into home art has long been a beloved tradition.
Beautifully illustrated puzzles, once completed, are carefully glued, framed, and displayed, transforming personal spaces into reflections of memory and meaning.

Think of it as IKEA meets mindfulness.

🧩 What’s Fueling the Puzzle Renaissance?

According to the Toy Association, puzzle sales in North America surged by 370% in 2020 and have continued to thrive through 2023.
As the world slowed down, people craved mindful, screen-free moments — and puzzles delivered, combining focus, emotional reward, and that oh-so-satisfying “click.”

Today, puzzling is no longer reserved for rainy days or weekend cabins.
With design-forward brands entering the scene, puzzles have stepped into the world of functional art — think modern aesthetics, eco-friendly materials, and themes that reflect personal identity.

Puzzles have become solo meditations, party games, and home decor — all in one beautiful box.

💛 Meet PERMA: Redefining the Puzzle Experience

At PERMA, we design puzzles that live far beyond the game table.
We specialize in decor puzzles — pieces meant to be seen, cherished, and shared.

Founded in Vancouver by siblings and lifelong puzzle lovers Ello and Cecilia Yue, PERMA blends a passion for puzzling with a love of thoughtful design.
Since launching, we’ve become a top 1% brand in the East Asian and North American decor puzzle market.

What sets us apart?
We don’t just sell puzzles.
We offer stories you can hang, gifts that carry meaning, and a global community of joy-seekers who believe art should be felt, played, and proudly displayed.

🌟 The PERMA Model: Happiness in Every Piece

Our brand is built on the PERMA happiness framework, developed by psychologist Martin Seligman.
It’s a five-pillar approach to well-being:

• P: Positive Emotion – A splash of beauty that uplifts your space
• E: Engagement – Entering a calm, focused flow while puzzling
• R: Relationships – Bonding over a shared challenge
• M: Meaning – Turning effort into a lasting symbol
• A: Accomplishment – The joy of placing that final piece

Each collection is designed with intention — because we’re not just making puzzles.
We’re crafting experiences of happiness.

🌍 East Meets West: A Global Design Trend

In Japan, puzzle frames are sold alongside puzzles in every lifestyle shop.
In China, Xiaohongshu and TikTok creators proudly share puzzle-filled decor walls.
In South Korea, puzzles are gifted to newlyweds and colleagues as tokens of good wishes.

PERMA brings this rich tradition to North America, combining premium blueboard materials, artwork by international illustrators, and designs that resonate with today’s modern homes.

According to Statista, the global jigsaw puzzle market is projected to reach USD 9.1 billion by 2026 — with adult puzzles leading the growth.
Decor puzzles are no longer a niche; they’re the future of puzzling and home design.

🎁 Ready to Decorate with Purpose?

Whether you’re:

• Brightening your home office,
• Sending a thoughtful housewarming gift, or
• Seeking a mindful project that becomes art —

PERMA is your perfect match.

👉 Engagement Series – Explore our cityscape-inspired decor puzzles 
👉 Mini Puzzle Collection – Small in size, big on impact, perfect for cozy corners 

Join the growing global community of puzzle lovers who decorate with heart.
Subscribe to our email list and enjoy 10% off your first purchase.